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Marketing Agency

How to create a marketing dashboard for executives

Simplify the abundance of data you have from numerous sources through a marketing dashboard. Learn where to start and how, here.

Guide
by Stephanie Ohlemacher
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SearchLab delivers optimized campaigns, full-spectrum reporting with CallRail and WordStream

Chicago-based SEM agency SearchLab uses CallRail and WordStream to optimize and report on client campaigns, fueling a speedy scaling since 2017 inception.

Case Study
by Karissa Austin
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How agencies can prove positive marketing ROI to clients

How do you prove ROI and show clients are getting their money’s worth from their online marketing efforts? Logical Position’s Ryan Garrow explains.

Guide
by Ryan Garrow
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How CallRail helped Neon Ambition boost lead tracking by 80%

In this lead tracking case study, find out how CallRail helped one digital marketing agency boost their client’s lead gen by 80 percent

Case Study
by Neon Ambition
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5 free tools and resources to show clients that call tracking can help them

“Where did you hear about us?” is no longer a viable tracking strategy when it comes to phone conversions. Check out these 7 free tools and resources you can use to track your calls.

Tips
by Sam O' Rourke
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Titan PPC helps clients dig deeper into their data with call tracking

In this PPC case study, we explore how the agency Titan PPC uses call tracking to prove the ROI of their marketing efforts for clients.

Case Study
by Karissa Austin
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With CallRail, Gravity Digital gives clients the attribution they need to ‘read the funnel from top to bottom’

Thanks to the advanced call tracking provided by CallRail, it's easy for Gravity Digital to provide rock-solid marketing attrbution to their clients.

Case Study
by Jules Tompkins
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Time management advice for digital marketers from digital marketers

Managing your time wisely is one of the most important skills for successful people in any industry. Our agency partners share the best advice they've learned over the years as digital marketers.

Tips
by Melissa Garner
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Why customer empathy is critical to our processes and products

CallRail Product Manager Christina Bourne walks us through why empathy is an integral part of our product design process.

Tips
by Christina Bourne
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With Microsoft, Google Ads, and call tracking, ‘PPC sharpshooters’ SalesX deliver superior results

With a combo of Microsoft, Google Ads, and call tracking, SalesX brings PPC marketing expertise to deliver superior results for their clients.

Case Study
by Michael Saba
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Grow your agency with CallRail’s Agency Partner Program

Learn about CallRail's Agency Partner Program, where agency users can enjoy exclusive benefits, including revenue-sharing.

Company
by Bridget Graf
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The best call tracking features for agencies (and how they work)

We break down the top Callrail agency features, and exlore how they can help your business get the most out of your marketing budget.

Guide
by Dedra Mitchell
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4 agency client call tracking objections (and how to overcome them)

Marketing agencies know full well the benefits of call tracking for clients. But sometimes, it can be difficult to convince them -- here's how.

Tips
by Dedra Mitchell
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Choosing the best marketing channels for your agency, in 4 easy steps

With our simple 4-step guide, it's never been easier to pick the best marketing channels for your agency and get the most from your marketing budget.

Guide
by Karissa Austin
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How to calculate ROI for campaigns, agency work, and everything in between

We review the top methods for caculating campaign ROI, so you can prove the value of your marketing activities and the effectiveness of your work.

Guide
by Michael Saba
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7 agency best practices to boost your marketing and earn more clients

Agency marketing can be tricky -- let's review some tips and tricks from the best agency marketers to help you establish your own best practices.

Tips
by Karissa Austin
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How to build an agency marketing tech stack (and what mistakes to avoid)

Building the best marketing tech stack for your agency is a lot of work, but our helpful guide will explain everything you need to know.

Guide
by Karissa Austin
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How call tracking helps your agency coach clients and boost revenue

Business coaching is a great way for your agency to reduce client churn and earn more revenue, and you can do it with the marketing data you already have.

Guide
by Michael Saba
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How to help your clients focus on the marketing metrics that really matter

With our crash-course on agency reporting, you can help your agency's clients focus on the marketing metrics that matter most to their bottom line.

Tips
by Jules Tompkins
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Client reporting 101

Watch On-Demand: Join Zack Bedingfield & Jason Tatum, to review reporting tools and tactics to prove the value of marketing efforts with quantified data.

Events
by Zack Bedingfield
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How Automation Rules can help your business save time and earn more leads

CallRail's Automation Rules feature can save your business time and bring in more leads. Let's explore how to get the most from Automation Rules!

Tips
by Robert Martin
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How advanced features like call recording prove agency ROI

With advaned call tracking features like call recording, your agency has everything it needs to show clients just how much ROI you're delivering.

Tips
by Michael Saba
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8 common client problems facing agencies, and how to fix them

In this guest post by Joe Kindness of AgencyAnalytics, we review the most common reasons why client churn happens for agenices, and how to prevent them.

Tips
by Joe Kindness
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Why clients break up with their agencies

Client retention is one of the trickiest problems an agency can face. Here's why agency-client breakups happen, and what you can do about it.

Tips
by Dedra Mitchell
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CAC and CPL 101: Why these metrics matter to agency clients

CAC and CPL are two critical metrics in agency marketing. We break down the difference, and show you how to put these analytics to work for your clients.

Tips
by Dedra Mitchell
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How to choose a digital marketing agency

Choosing a good digital marketing agency is crucial to the long-term health of your business. Here's how to measure your options and make the best choice.

Guide
by Melissa Garner
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Data and analytics: The cure for agency client churn

Client churn can be one of the toughest problems facing any marketing agency. Here's how data and analytics can keep clients happy and zero out churn.

Guide
by Michael Saba
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