Conversion Optimization

Customer spotlight: Do You Convert streamlines online sales with CallRail

Do You Convert uses CallRail to build and streamline sales and marketing programs that help home builders and developers drive growth. Here's a look at their story.

What millions of calls tell us about marketing in a post-pandemic world

What can we glean from millions of calls made during the pandemic? Read the blog to learn the top findings and how you can leverage this data to grow your business.

Apartment call tracking 101

Apartment owners: Learn how call tracking works, how to implement a call tracking system, and how call tracking can benefit you and your business.

Stopping automatic Google Ads extensions in their tracks

If you haven't claimed your Google My Business Profile, you might want to start now. Read the blog to find out why.

The legal marketer’s guide to A/B testing landing pages

A/B testing is a tool that every legal firm needs. Learn how it can maximize your ad spend and improve your conversion rate.

Open for business: Bouncing back with post-pandemic call data

Learn how to navigate business after the pandemic by dialing in your call strategy with call insights from our latest data report.

Buyer's guide to call tracking

Need help finding a call tracking solution? This guide should help.

New to ad extensions? Here’s what you need to know

Google Ad Extensions can benefit marketers of all levels. Find out more about the different types of ad extensions and when to use them.

Cold call scripts and tips for financial services

For any industry, genuine human interaction is key for conversion. After all, who wants to deal with a sales pitch robot? Check out these helpful cold calling scripts and tips for financial services companies.

Customer Spotlight: Gravity Digital streamlines client lead response time with Form Tracking

Gravity Digital helps healthcare clients book every opportunity they generate with From Tracking. With just one click, front desk staff can quickly and easily respond to every inquiry. See the features they use to make it happen.

5 essential lead tracking metrics for your business

Learn how to improve your sales and marketing efforts with the five essential lead tracking metrics for your business.

Automotive landing pages that increase conversions

Want to make your landing pages work harder for you? Check out these must-use automotive landing page tips.

How to optimize a landing page for click-to-call conversions

Adding click to call-to-call buttons on your landing page can increase calls by 200%. Learn how to set them up in this helpful guide

How to Add a Click-to-Call Button on a Website With HTML

It's more important than ever for businesses to be contactable over the phone. The easiest way to do this is by adding a click-to-call button on high traffic webpages. This blog will show you how.

CallRail Summer School: Part 1 || Masterclass: Calls & Conversions

CallRail Summer School is in session, and we have uncovered a lot this semester - get your pencils ready.

Seven secrets to crafting a callable call to action

If you want your business phone to ring, you’ve got to start by giving people a reason to call. Carefully crafting an offer can make all the difference.

How Qshark Shortened Its QA Process by 90% with CallRail Conversation Intelligence

Read how Qshark CEO now spends 90% less time on his call quality assurance process thanks to CallRail's Conversation Intelligence.

Arts and Crafts: Creating Campaigns that Close

Watch as Demand Generation Manager, Rachel Ward, partners with LumenAd and Merlino Media Group discuss how you can create data driven campaign strategies.

Treasure Hunt: Mapping buyer journeys from clicks to conversion

Watch as Demand Generation Manager, David Schroeder, and Walker Sands discuss how to map your customers’ buying journeys all the way from clicks to conversion.

How to use call data and recordings to optimize conversion rates

Listening to your customers is key. Learning through call recordings is the way. Learn how Tuff Growth Marketing uses valuable call data to improve conversion rates.

How to turn more calls into conversions & stop dropping the ball in the red zone

Learn how Red Zone Legal helps their clients bridge the gap between leads and conversion through call tracking.

Conversion Rate Optimization: Website Audit

Jon MacDonald, Founder of The Good, shows you the four types of data every online brand should be using, and how heatmaps will help you understand your website’s usability.

Optimizing PPC with CallRail Data

Tim Benson, Omni-Channel Growth Strategist at Logical Position, shares how to use call data to fine-tune spending, sharpen bid strategies, clear the way for the right traffic, and more.

Digital Marketing Boot Camp: Conversion Rate Optimization: Live Website Audit

We explain how to design your website for optimal conversion, step-by-step.

Treasure Hunt: Mapping buyer journeys from clicks to conversion (a Camp CallRail Workshop)

Watch this webinar to learn top challenges in tracking the buyer journey and key ways to solve for them.

How Workshop Digital increased ROI and conversion rates with CallRail

Learn how Workshop Digital used call tracking to increase their clients conversion rates and improve their ROI.

CallRail’s VWO Integration Optimizes for Campaign Conversions

Visual Website Optimizer is one of the top tools in the marketing industry for A/B testing your content and landing pages.