Call Tracking

Know what makes your phone ring and smartly route inbound calls.

Analytics Add-Ons

Form Tracking

Learn which ads, campaigns, or keywords inspire form submissions.

Conversation Intelligence

Automatically transcribe and analyze calls using the power of AI.

Communications Add-On

Lead Center

Call, text, chat, and manage your conversations from one unified inbox.

Pricing
Industries
Agencies

Know which tactics deliver your clients' best calls and form submissions.

Real Estate

Close more qualified buyers and renters with better marketing and communications.

Healthcare

Gain the insights you need to maintain the health of your marketing campaigns.

Legal Services

Stay competitive by making the most of your marketing dollars.

Home Services

Tighten up response times — and never miss another opportunity.

Automotive

Accelerate the ads, keywords, and campaigns that drive buyers to your showroom.

Financial Services

Know what inspired your best customers to act then attract more like them.

Resources
callrail marketing graphs
Content Hub

Market smarter by keeping up with emerging trends, tips, and tools.

Integrations

Deliver automated insights by connecting CallRail to platforms you already use.

Partnerships

Learn about our affiliate, marketing agency, and technology partnerships.

(888) 907-4718 Support
(888) 907-4718

Marketing Strategies

Optimizing ad spend for dealerships

In-depth analysis of automotive marketing ROI is difficult, but critical for dealerships. Here's how to use ROI analysis to drive more leads and sales.

Guide
by Kendall Krantz
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Understanding customer journeys in a digital world

With the right approach to your dealership marketing strategy, you can ensure that your leads will complete the customer journey and convert, every time.

Guide
by Kendall Krantz
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Understanding the dealership marketing activities that are attracting leads

With the right auto dealership marketing strategy, you can maximize your lead gen while keeping marketing expenses to a minimum -- here's how to do it.

Guide
by Tim Niziak
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Why we need a messaging-first approach to MarTech

Marketers today are using messaging platforms like Slack to monitor their campaign performance in real-time for reporting and continuous improvement.

Webinar
by Michael Sengbusch
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How messaging platforms improve marketing and customer experience

Watch On-Demand: Learn how marketers can use platforms like Slack to improve transparency and accountability, and improve your customer experience.

Events
by Melissa Garner
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Lead generation (and attribution) tactics for auto dealerships

We review 6 simple steps your dealership can take for your next auto lead gen initiative. Earn more (and higher-quality) leads with our helpful guide.

Tips
by Kendall Krantz
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Why measuring your marketing is essential to auto dealerships in the information age

We explore the best auto dealership marketing tactics and technologies, so your business can earn more leads and conversions than ever before.

Guide
by Tim Niziak
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5 ways call tracking can help manage your inbound prospects

Inbound call marketing makes it easier than ever to manage your inbound leads. Here are some simple and effective ways you can put this tech to work, today.

Tips
by Mary-Cate Spires
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We’ve got a whole new look: Check out CallRail’s updated branding

CallRail has updated with some spiffy new brand visuals! We explore the improvements, and what it all means for your call tracking experience.

Product
by Katherine Hosmer
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Marketing Tools You Need to Prove Healthcare ROI

Watch On-Demand: In this webinar, you will learn from professionals like yourself which tools are best, and how to use them effectively for healthcare marketing.

Events
by Melissa Garner
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Instant call tracking notifications are easier than ever with our upgraded Slack integration

Our new and improved Slack integration is easier than ever to install. Receive instant notications for your call tracking data with our one-click solution.

Industry
by Jay Hansborough
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3 ways to get more leads using automation

Marketing automation can help you earn more leads and conversions, and superior ROI. Here's how the automation platform Zapier can help you get there.

Tips
by Zapier Editorial Team
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I’ve created my first tracking number: Now what?

Call tracking can help prove your marketing ROI, and it's never been easier to integrate a call tracking number into your workflow -- here's how.

Guide
by Brittney Sovik
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What is conversation analytics?

Conversation analytics is the evaluation of transcribed phone call between two or more people in order to gain insights on customer behavior.

Definition
by Melissa Garner
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Best practices for allocating marketing budget

Allocating your marketing budget can feel like a daunting responsibility, but it doesn't have to be: Make things easy with this step-by-step plan.

Tips
by Dedra Mitchell
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Why we started a User Research team (and what we learned along the way)

CallRail's UX Design maven Kara Kelly gives us the lowdown on how we built our user research team, why it's important, and what we learned along the way.

Interview
by Kara Kelly
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From non-profits to tech: How my career taught me to love ‘vertical slicing’

When Jason Tatum made a career switch from non-profits to tech, he didn't expect that the skills he had developed would apply so well to his new work.

Webinar
by Jason Tatum
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How I scaled our UX Content team from the ground up

CallRail's UX Content manager explains how she grew our small-but-mighty team of technical writers, starting from the ground up.

Interview
by Katherine Hosmer
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News You Can Use: Five stories on the coming ‘techlash’

In this ongoing series, we dive into the headlines to review the latest 2019 technology news, and explain what it all could mean for your business.

Industry
by Michael Saba
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Protect sensitive customer info with our PCI Redaction feature

With CallRail's new automated PCI redaction feature, you can rest easy knowing that your customers' sensitive information is always in good hands.

Product
by Brittney Sovik
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The Humberview Group triples inbound leads after switching to CallRail

Automotive marketing technology and call tracking from CallRail helped the Humberview Group triple their inbound lead-gen -- we explain how they did it.

Case Study
by Michael Saba
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Grow your agency with CallRail’s Agency Partner Program

Learn about CallRail's Agency Partner Program, where agency users can enjoy exclusive benefits, including revenue-sharing.

Company
by Bridget Graf
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Pro digital marketers explain how to measure the success of a Super Bowl commercial

Super Bowl commercials are the apex of modern marketing, but they raise the question: How do we measure their impact? We surveyed pro marketers to find out.

Tips
by Michael Saba
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The best call tracking features for agencies (and how they work)

We break down the top Callrail agency features, and exlore how they can help your business get the most out of your marketing budget.

Guide
by Dedra Mitchell
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4 agency client call tracking objections (and how to overcome them)

Marketing agencies know full well the benefits of call tracking for clients. But sometimes, it can be difficult to convince them -- here's how.

Tips
by Dedra Mitchell
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How suddenly losing my journalism job led to a new career at CallRail

There are lots of different jobs at CallRail, and our team has just as many stories about how we got here. Here's how an ex-journalist became a UX writer.

Product
by Andrew Astleford
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Choosing the best marketing channels for your agency, in 4 easy steps

With our simple 4-step guide, it's never been easier to pick the best marketing channels for your agency and get the most from your marketing budget.

Guide
by Karissa Austin
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