Marketing

Know what works: Measuring marketing ROI in a digital world

Join our experts as they deep dive into the power and impact of marketing ROI and how to make data-driven decisions.

CallRail maintains and adds new Leader badges in G2's Winter 2022 reports

We’re thrilled to announce that CallRail has held — and increased — our Leader positions in G2’s Winter 2022 Reports.

The 2022 Outlook for Digital Marketing Agencies

Discover insights from 579 marketers to get a better picture of trends for digital marketing agencies and start 2022 off on the right foot.

Product updates and features roundup — January '22 edition

We’re starting off 2022 with a bang — featuring navigation updates that will help you get more value out of your CallRail data with ease. Plus, a new addition to the on-hold dialogue in Lead Center is sure to keep your customers happy and prevent hang-ups.

New CallRail data unveils marketing priorities for modern law firms

We surveyed over 500 legal professionals to determine what marketing challenges law firms face, where firms are allocating their marketing budgets, and which marketing channels are currently underperforming.

Bigger and better: CallRail celebrates record growth and its tenth anniversary

Year-end round up: Our favorite guides, videos, and articles for agencies

The holidays are here, but agency life never stops. Whether you’re looking to sharpen your marketing skills or get growth tips for your agency, we’ve selected the best webinars, guides and blog posts created exclusively for agency marketers.

Form Tracking & Conversation Intelligence 101

Learn how CallRail powers up Call Tracking with Form Tracking and Conversation Intelligence, to give you an end-to-end marketing analytics suite.

Tip Sheet: 7 common law firm marketing questions, answered

Get the inside scoop on the seven biggest marketing questions practice owners ask today.

Tip Sheet: 7 common small business marketing questions, answered

We’ve put together a tip sheet of the seven biggest marketing questions small businesses ask today.

Navigation enhancements for Settings — CallRail product update

The new navigation restructure introduces a Settings section that consolidates many of the pages that allow you to make updates to your app configuration.

How to get more home service leads (without paying for ads)

While pay-per-click advertising and lead generation services can drive leads to your business, you don’t have to solely rely on them. These five marketing solutions will help you find new leads without breaking the bank.

Inside Track [Q1 2022]: Tips, tricks and what’s new from CallRail

Join CallRail's product team for an in-depth look at the latest product enhancement and integrations with the tools you love.

5 tips to improve customer communication and experience for home service businesses

Good customer service starts with good customer communication. These five tips will help your home services business stand out when customers are looking for someone to hire.

4 small-business communication trends (and how they improve customer experience)

Communication between customers and small businesses is digital-first. Here's how to use the latest trends to simply your marketing communications and meet customers where they are.

Customer Spotlight: Workshop Digital strengthens client relationships with CallRail

"Our partner relationship is very much a two-way conversation." Andrew Miller, co-founder and VP of strategy at Workshop Digital, shares their CallRail Partner Program success story.

13 essential commercial real estate marketing tools

Here are the top commercial real estate listing, marketing, and prospecting tools to close more deals and stay in front of market trends.

CallRail vs. Invoca: Find the best tool for your needs

When assessing tools for your company’s marketing analytics, call tracking and conversion reporting are critical. Check out this Invoca and CallRail side-by-side comparison.

How to help your clients set and achieve their goals

How can your agency help clients set specific goals — and achieve them? With better data and reporting insights.

Product updates and features roundup — November 2021 edition

Learn more about CallRail's Google Ads Integration update, security enhancements for Conversation Intelligence, plus our feature of the month: Call Monitoring!

Pros and cons of the top 9 marketing channels for small businesses

In this infographic, you’ll learn the pros and cons of each channel so you can know which ones are best for reaching your audience.

Pros and cons of the top 7 marketing channels for law firms

In this infographic, you’ll learn the pros and cons of each channel so you can know which ones are best for reaching new clients.

CallRail receives 2021 APPEALIE Overall SaaS and Customer Success Awards

APPEALIE recognizes SaaS applications that delight customers. This year, CallRail is honored to receive not one, but two APPEALIE SaaS Awards.

CallRail Announces New Integration with Google Ads Providing Real-Time Call Attribution Data

CallRail's latest integration with Google Ads ensures marketers have seamless access to reliable, real-time call analytics to optimize their marketing efficacy.

Customer Spotlight: Access Professional Systems gains new customer perspective with CallRail

CallRail has helped Access Professional Systems become a better strategic partner. Watch their story to see how.

Greater insight, greater results: How better data helped one agency boost client ROI

Marketing agency Einstein Industries uses CallRail tools like Call Tracking and Form Tracking to make data-informed decisions for clients.

Tip Sheet: 7 ways to build a lead management strategy

Make sure potential customers aren't slipping through the cracks. Enter your lead management strategy — the system to attract, monitor, and engage leads.