Call Tracking

Know what makes your phone ring and smartly route inbound calls.

Analytics Add-Ons

Form Tracking

Learn which ads, campaigns, or keywords inspire form submissions.

Conversation Intelligence

Automatically transcribe and analyze calls using the power of AI.

Communications Add-On

Lead Center

Call, text, chat, and manage your conversations from one unified inbox.

Pricing
Industries
Agencies

Know which tactics deliver your clients' best calls and form submissions.

Real Estate

Close more qualified buyers and renters with better marketing and communications.

Healthcare

Gain the insights you need to maintain the health of your marketing campaigns.

Legal Services

Stay competitive by making the most of your marketing dollars.

Home Services

Tighten up response times — and never miss another opportunity.

Automotive

Accelerate the ads, keywords, and campaigns that drive buyers to your showroom.

Financial Services

Know what inspired your best customers to act then attract more like them.

Resources
callrail marketing graphs
Content Hub

Market smarter by keeping up with emerging trends, tips, and tools.

Integrations

Deliver automated insights by connecting CallRail to platforms you already use.

Partnerships

Learn about our affiliate, marketing agency, and technology partnerships.

(888) 907-4718 Support
(888) 907-4718

Reporting

Earn better marketing insights & ROI with the new full-width waveform

With the latest CallRail update, we make it easier than ever to view all of your relevant call data at a glance: Check out our new full-width waveform.

Product
by Jules Tompkins
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Zapier Integrations: Google Sheets and CallRail

With the CallRail Zapier integration, you can automatically sync your call data into a Google Sheets document. Here's how it can benefit your business.

Product
by Trishawn Brown
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No more CPL headaches: Seamlessly calculate cost per lead with our new tool

CallRail's new CPL report handles all the attribution math so you can focus on the important stuff: Making the most of your valuable marketing dollars.

Product
by Kevin Mann
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10 data presentation tips to prove value to your clients

Data presentation is how you prove your hard work and show value to clients. Let's review some best practices for crafting a killer data presentation.

Tips
by Karissa Austin
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How to turn vanity metrics into actionable metrics

For agency marketers, it's tempting to place emphasis on vanity metrics that seem impressive, but actually reveal little. Here's how to escape that trap.

Tips
by Karissa Austin
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Are phone calls really vanishing? Not for businesses

Phone calls are important, but businesses often take them for granted. That's a mistake, because calls are one of the best sources of high-quality leads.

Guide
by Jules Tompkins
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5 CallRail integrations that marketing agencies are using to prove ROI, retain clients, and hone marketing

CallRail integrates with a huge variety of tools and platforms that marketing agencies use every day, bringing call data into the picture in a native way.

Tips
by Nick Jackson
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Improve bidding strategy with new Call Highlights report

Pull Call Highlights reports out of CallRail to help you target better and market smarter and get a leg up on your competition.

Product
by Anna Charity
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What is a first time caller?

A first time caller is someone who has never called your business before. Tailoring these conversations is vital for caller experience and repeat customers.

Definition
by Carolyn Lyden
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Hands-on with CallRail’s new Bulk Edit tool

The long-awaited bulk edit tool has finally arrived here, and we’ve never been more excited to help you go under the hood with your tracking numbers.

Product
by Robert Martin
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Product update: Make edits to your call tracking more efficiently with Bulk Edit

CallRail has simplified the process of making edits to your call tracking settings with our new "Bulk Edit" update. Easily change tracking numbers, whisper messages, routing, and more in a more efficient way.

Product
by Anna Charity
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What is call metadata?

Call metadata is a general term for different types of data collected about phone calls, including time, duration, caller's phone number, and call recipient's phone number. Call metadata gives marketers helpful information about leads.

Definition
by Melissa Garner
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Why call data looks different in CallRail, Google Analytics, and Google Ads

Call tracking reports are critical for marketers to prove ROI, but why does the data look different between CallRail, Google Analytics, and Ads?

Tips
by Anna Charity
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Meet the Newest Addition to Conversation Intelligence: Introducing Call Highlights

Newest addition to CallRail's Conversation Intelligence suite: Call Highlights. Simplify call analysis and maximize ad spend.

Product
by Anna Charity
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What marketing KPIs should I be tracking?

The best marketing KPIs depend on your business, but some of the best potential KPIs to track include sales revenue and growth & customer acquisition cost.

Tips
by Michael Saba
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How to Optimize Your Content With Automation Rules Insights

Automation Rules can help your business determine what content is best at maximizing engagement and bringing in new leads -- here's how.

Tips
by Katherine Hosmer
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How to Create a Phone Call Dashboard in Google Analytics or Google Data Studio

Phone call dashboards for Google Analytics and Google Data Studio help you see the call data associated with your marketing campaigns in real-time.

Guide
by Madelyn Wing, Head of Partnerships, CallRail
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New data: Mobile shopping will dominate Black Friday 2017; CallRail data: Phone calls will dominate as well

New industry data points to increasing power of mobile when it comes to driving holiday sales for Black Friday, Cyber Monday, and beyond.

Industry
by Michael Saba
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Meet the New Key Terms Spotted Report

With CallRail's new Key Terms Spotted Report you can identify conversation trends across all of your phone calls and in turn increase ROI.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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How CallRail is Simplifying the Call Log Experience

We're always looking for new ways to improve our customer's user experience. CallRail is excited to announce a new, easier interface to our software!

Product
by Madelyn Wing, Head of Partnerships, CallRail
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Google Data Studio + CallRail | AMA on Our Beta Integration

CallRail shares why we built it, the timeline for the rollout, and how our Google Data Studio Community Connector integration helps you visualize data.

Product
by Kate McGaughey
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Top 4 reasons digital marketing agencies love CallRail

Wondering why digital marketing agencies are flocking to CallRail? It's not just the analytics. Take a closer look in the blog.

Product
by Bridget Graf
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Total Eclipse of the Calls: Data Behind Call Volume During The Solar Eclipse

Data and infographic behind how the solar eclipse impacted call volume across the nation.

Industry
by Erica Hawkins
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Check Out CallRail’s New Look and Feel

Constantly evolving, we're revamping our interface with the customer in mind. Simple and intuitive, check out CallRail's new look.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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Get to Know CallRail’s SMS Analytics

Mobile search is rising and more are open to SMS advertising. Learn how SMS analytics help sales and marketing professionals qualify leads.

Industry
by Jason Tatum
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Power Up Your Call Transcriptions with Automation Rules

Gain insight into customer search. Have keywords automatically pulled from the call transcriptions of any campaign with Automation Rules.

Product
by Madelyn Wing, Head of Partnerships, CallRail
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How Real-Time Analytics are Reshaping Marketing

For data-driven marketers, real-time analytics are increasingly critical to creating value for businesses and clients. Those who stay ahead will benefit.

Industry
by Michael Saba
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