Michael Saba

Australian telemarketing must adhere to laws and regulations that are unique to the Land Down Under. Here's our crash-course in Australian marketing law.

The best marketing KPIs depend on your business, but some of the best potential KPIs to track include sales revenue and growth & customer acquisition cost.

Australian marketing firm Phorge uses call tracking as part of a comprehensive strategy to help clients grow their business by 30% -- here's how they do it.

2017 tech news has impacted marketing in a big way. We review the most important tech headlines from 2017, and analyze what they mean for marketers.

Boxing day is fast approaching for Australian retailers. Here are some ways your business can boost sales and make the most of this holiday season.

In this series, we explore the stories of the members of Team CallRail. Today, we interview David Schroeder, a globetrotter with a humanitarian bent.

Call recording is one of the best ways to train your sales team. Here's how you can put call recording to work for you and start boosting sales today.

CAN-SPAM stands for Controlling the Assault of Non-Solicited Pornography And Marketing, and is credited with reducing the volume of unsolicited spam emails.

New industry data points to increasing power of mobile when it comes to driving holiday sales for Black Friday, Cyber Monday, and beyond.

B2B marketing is changing, so taking advantage of the latest trends gives your business a decisive edge. See how you can earn more leads and sales, today!

CallRail is excited to announce that we've placed on this year's Deloitte Technology Fast 500 list!

Local marketing can be a huge boon to service-based businesses. In this guest post by Dsquared Media, we explore how local marketing can benefit you, today!

The B2B real estate marketing firm Dealbot quadrupled their volume of inbound sales calls by switching to CallRail -- here's how they did it.

Earlier this month, Team CallRail had the chance to invest in our community by volunteering with local nonprofit, Trees Atlanta.

From the video revolution, to big data skepticism, to how improv and marketing intersect, Team CallRail reviews the top sessions at Inbound 2017.

Inbound returned to Boston, MA, this year for an event packed with next-level marketing insights. Here are the top trends team CallRail spotted this year.

Phone calls are a key metric in healthcare marketing, so professionals in this field need a call tracking solution that's fully HIPAA compliant.

Let's explore the untold story of voice recognition technology, and see how much progress has been made over the years (and how much has stayed the same).

CBH shows how CallRail's Salesforce integration helps to bring clarity to multi-touch attribution in a challenging market

Google has a problem with ad fraud, fake traffic and fake clicks. They've issued some refunds already, but how are they going to address the larger problem?

We'll soon be releasing a refreshed, redesigned version of the CallRail interface. We sat down for a chat with our UX lead about the big changes on the way.

With Automation Rules, businesses can skip listening in on the 5 minute phone call and get to the call's main objective quickly.

As mobile continues to grow in search, AI and machine learning will be critical considerations for the daily operations of any marketing agency.

Google's new 'bid adjustments' for Ads now let you pay to encourage more calls, making call tracking and analytics more important than ever.

The EU's antitrust regulator recently slapped Google with a record $2.7 billion in fines for nepotism in search results and what it means for marketing.